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Tekrum Marketing Plan for Malaysia - Carmen Nowak
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Carmen Nowak:
Tekrum Marketing Plan for Malaysia - nouveau livre

1, ISBN: 9783640580675

ID: 166819783640580675

I. ContentII. List of Tables III. List of FiguresIV. List of Abbreviation1. Introduction & Mission Statement1.1. Introduction1.2. Mission Statement2. Current Market Position (Internal Audit) 2.1. Product2.2. Place2.3. Price2.4. Promotion3. Market Overview (External Audit)3.1. General Market Overview3.2. Information about Malaysia3.3. Asia-Pacific Market Value3.4. Asia-Pacific Market Volume3.5. Market Segmentation3.6. Market Share3.7. Competitors in Malaysia 3.8. Distribution3.9. Market Value For I. ContentII. List of Tables III. List of FiguresIV. List of Abbreviation1. Introduction & Mission Statement1.1. Introduction1.2. Mission Statement2. Current Market Position (Internal Audit) 2.1. Product2.2. Place2.3. Price2.4. Promotion3. Market Overview (External Audit)3.1. General Market Overview3.2. Information about Malaysia3.3. Asia-Pacific Market Value3.4. Asia-Pacific Market Volume3.5. Market Segmentation3.6. Market Share3.7. Competitors in Malaysia 3.8. Distribution3.9. Market Value Forecast3.10. Market Volume Forecast3.11. Flavour Preference Asia3.12. Western Products & Quality Products in Malaysia3.13. PESTEL-Analysis of Malaysian Market3.14. Porter's Five Forces of the Malay' Biscuit Market4. SWOT Analysis4.1. Strengths and Weaknesses of Tekrum4.2. Threats and Opportunities of Tekrum 4.3. SWOT-Analysis of Tekrum4.4. Key Issues and Opportunities for Tekrum4.5. SWOT Analysis of Kraft Foods4.6. SWOT Analysis of Munchy's5. Assumptions6. Marketing Objectives7. Strategy7.1. Brief description of Strategy7.2. Target Markets7.3. Positioning Statement7.4. Branding Strategy 7.5. Product strategy7.6. Pricing strategy7.7. Place Strategy7.8. Promotional Strategy8. Estimated Costs Year 19. Control & Evaluation V. BibliographyVI. Appendix Marketing & Sales, Business & Finance, Tekrum Marketing Plan for Malaysia~~ Carmen Nowak~~Marketing & Sales~~Business & Finance~~9783640580675, en, Tekrum Marketing Plan for Malaysia, Carmen Nowak, 9783640580675, GRIN Verlag, 01/01/2010, , , , GRIN Verlag, 01/01/2010

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Tekrum Marketing Plan for Malaysia - Carmen Nowak
Livre non disponible
(*)
Carmen Nowak:
Tekrum Marketing Plan for Malaysia - nouveau livre

ISBN: 9783640580675

ID: 65535

I. ContentII. List of Tables III. List of FiguresIV. List of Abbreviation1. Introduction & Mission Statement1.1. Introduction1.2. Mission Statement2. Current Market Position (Internal Audit) 2.1. Product2.2. Place2.3. Price2.4. Promotion3. Market Overview (External Audit)3.1. General Market Overview3.2. Information about Malaysia3.3. Asia-Pacific Market Value3.4. Asia-Pacific Market Volume3.5. Market Segmentation3.6. Market Share3.7. Competitors in Malaysia 3.8. Distribution3.9. Market Value Forecast3.10. Market Volume Forecast3.11. Flavour Preference Asia3.12. Western Products & Quality Products in Malaysia3.13. PESTEL-Analysis of Malaysian Market3.14. Porters Five Forces of the Malay Biscuit Market4. SWOT Analysis4.1. Strengths and Weaknesses of Tekrum4.2. Threats and Opportunities of Tekrum 4.3. SWOT-Analysis of Tekrum4.4. Key Issues and Opportunities for Tekrum4.5. SWOT Analysis of Kraft Foods4.6. SWOT Analysis of Munchys5. Assumptions6. Marketing Objectives7. Strategy7.1. Brief description of Strategy7.2. Target Markets7.3. Positioning Statement7.4. Branding Strategy 7.5. Product strategy7.6. Pricing strategy7.7. Place Strategy7.8. Promotional Strategy8. Estimated Costs Year 19. Control & Evaluation V. BibliographyVI. Appendix[PU:GRIN Verlag], [PU: Grin-Verlag, München]

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Tekrum Marketing Plan for Malaysia - Carmen Nowak
Livre non disponible
(*)
Carmen Nowak:
Tekrum Marketing Plan for Malaysia - nouveau livre

ISBN: 9783640580675

ID: 65535

I. ContentII. List of Tables III. List of FiguresIV. List of Abbreviation1. Introduction & Mission Statement1.1. Introduction1.2. Mission Statement2. Current Market Position (Internal Audit) 2.1. Product2.2. Place2.3. Price2.4. Promotion3. Market Overview (External Audit)3.1. General Market Overview3.2. Information about Malaysia3.3. Asia-Pacific Market Value3.4. Asia-Pacific Market Volume3.5. Market Segmentation3.6. Market Share3.7. Competitors in Malaysia 3.8. Distribution3.9. Market Value Forecast3.10. Market Volume Forecast3.11. Flavour Preference Asia3.12. Western Products & Quality Products in Malaysia3.13. PESTEL-Analysis of Malaysian Market3.14. Porters Five Forces of the Malay Biscuit Market4. SWOT Analysis4.1. Strengths and Weaknesses of Tekrum4.2. Threats and Opportunities of Tekrum 4.3. SWOT-Analysis of Tekrum4.4. Key Issues and Opportunities for Tekrum4.5. SWOT Analysis of Kraft Foods4.6. SWOT Analysis of Munchys5. Assumptions6. Marketing Objectives7. Strategy7.1. Brief description of Strategy7.2. Target Markets7.3. Positioning Statement7.4. Branding Strategy 7.5. Product strategy7.6. Pricing strategy7.7. Place Strategy7.8. Promotional Strategy8. Estimated Costs Year 19. Control & Evaluation V. BibliographyVI. Appendix, [PU: Grin-Verlag, München]

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Tekrum Marketing Plan for Malaysia als eBook Download von Carmen Nowak - nouveau livre

ISBN: 9783640580675

ID: 712838672

Tekrum Marketing Plan for Malaysia: Carmen Nowak Tekrum Marketing Plan for Malaysia: Carmen Nowak eBooks > Wirtschaft, GRIN Publishing

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Tekrum Marketing Plan for Malaysia - Carmen Nowak
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Carmen Nowak:
Tekrum Marketing Plan for Malaysia - Première édition

2010, ISBN: 9783640580675

ID: 21701956

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EAN (ISBN-13): 9783640580675
Date de parution: 1
Editeur: GRIN Verlag

Livre dans la base de données depuis 29.10.2007 16:25:48
Livre trouvé récemment le 11.09.2017 11:31:49
ISBN/EAN: 9783640580675

ISBN - Autres types d'écriture:
978-3-640-58067-5


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