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Anytime Playdate: Inside the Preschool Entertainment Boom, or, How Television Became My Baby's Best Friend - Dade Hayes
Livre non disponible
(*)
Dade Hayes:
Anytime Playdate: Inside the Preschool Entertainment Boom, or, How Television Became My Baby's Best Friend - edition reliée, livre de poche

2008, ISBN: 1416546839

[SR: 2648604], Gebundene Ausgabe, [EAN: 9781416546832], Free Press, Free Press, Book, [PU: Free Press], 2008-05-06, Free Press, In this eye-opening book, the first to investigate the explosion of the multibillion-dollar preschool entertainment business and its effects on families, Dade Hayes -- an entertainment expert, author, and concerned father -- lifts the veil on the closely guarded process of marketing to the ultra-young and their parents. Like many parents, Dade Hayes grabbed "me time" by plopping his daughter in front of the TV, relaxing while Margot delighted in the sights and sounds of Barney and the Teletubbies. But when Margot got hooked, screaming whenever the TV was turned off, Hayes set out to explore the vast universe of this industry in which preschoolers devour $21 billion worth of entertainment. Going behind the scenes to talk with executives, writers, and marketers who see the value of educational TV, Hayes finds compelling research that watching TV may raise IQs and increase vocabularies. On the other side, he brings in the voices of pediatricians and child psychologists who warn against "babysitter TV" and ask whether "TV trance" is healthy -- in spite of the relaxation that the lull affords exhausted parents -- as recent studies link early television viewing with obesity, attention and cognitive problems, and violence. Along the way, Hayes narrates the fascinating evolution of Nickelodeon's bilingual preschool gamble, "Ni Hao, Kai-lan," from an art student's Internet doodles to its final product: an educationally fortified, "Dora"-inflected, test audience-approved television show. At the show's debut, jittery experts hold their breath as the tweaked and researched "Kai-lan" faces Mr. Potato Head in the battle for a three-year-old's attention. "Anytime Playdate" reveals the marketing science of capturing a toddler's attention, examining whether Baby Einstein and its ilk will make babies smarter, or if, conversely, television makes babies passive and uncritical, their imaginations colonized by marketing schemes before they even speak. It tells us why the raucous "Dora th, 58173011, Business, Karriere & Geld, 54529011, Arbeitssuche & Karriere, 58174011, Biographien & Geschichte, 58227011, Finanzwesen, 356085011, Frauen & Wirtschaft, 356080011, Fähigkeiten, 58190011, Geschäftsleben, 58266011, Immobilien, 58235011, Industriezweige & Berufe, 58285011, International, 58289011, Investieren, 58354011, Kleinunternehmen & Unternehmertum, 58298011, Management & Führung, 58316011, Marketing & Verkauf, 58348011, Nachschlagewerke, 356079011, Organisationales Verhalten, 58332011, Persönliche Finanzen, 356084011, Populäre Wirtschaftswissenschaften, 58202011, Wirtschaftswissenschaften, 54071011, Genres, 52044011, Fremdsprachige Bücher, 64600011, Fernsehen, 56818011, Biografien, 64602011, Führer & Rezensionen, 64603011, Geschichte & Kritik, 1321811031, Nachschlagewerke, 1321810031, Regie & Produktion, 64606011, Serien, 64605011, Verfassen von Drehbüchern, 64226011, Unterhaltung & Kultur, 54071011, Genres, 52044011, Fremdsprachige Bücher, 64621011, Kinderpsychologie, 64618011, Psychologie & Beratung, 64617011, Gesundheit, Geist & Körper, 54071011, Genres, 52044011, Fremdsprachige Bücher, 54094011, Elternschaft, 1322763031, Alleinerziehende Eltern, 54095011, Babies & Kleinkinder, 54104011, Emotionen & Gefühle, 1322761031, Gesundheit & Ernährung, 54102011, Kinderbetreuung, 54108011, Schulkinder, 1322762031, Sitten & Verantwortung, 54109011, Teenager, 54072011, Eltern & Familie, 54071011, Genres, 52044011, Fremdsprachige Bücher

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Anytime Playdate: Inside the Preschool Entertainment Boom, or, How Television Became My Baby's Best Friend - Dade Hayes
Livre non disponible
(*)
Dade Hayes:
Anytime Playdate: Inside the Preschool Entertainment Boom, or, How Television Became My Baby's Best Friend - edition reliée, livre de poche

2008, ISBN: 1416546839

[SR: 2648604], Gebundene Ausgabe, [EAN: 9781416546832], Free Press, Free Press, Book, [PU: Free Press], 2008-05-06, Free Press, In this eye-opening book, the first to investigate the explosion of the multibillion-dollar preschool entertainment business and its effects on families, Dade Hayes -- an entertainment expert, author, and concerned father -- lifts the veil on the closely guarded process of marketing to the ultra-young and their parents. Like many parents, Dade Hayes grabbed "me time" by plopping his daughter in front of the TV, relaxing while Margot delighted in the sights and sounds of Barney and the Teletubbies. But when Margot got hooked, screaming whenever the TV was turned off, Hayes set out to explore the vast universe of this industry in which preschoolers devour $21 billion worth of entertainment. Going behind the scenes to talk with executives, writers, and marketers who see the value of educational TV, Hayes finds compelling research that watching TV may raise IQs and increase vocabularies. On the other side, he brings in the voices of pediatricians and child psychologists who warn against "babysitter TV" and ask whether "TV trance" is healthy -- in spite of the relaxation that the lull affords exhausted parents -- as recent studies link early television viewing with obesity, attention and cognitive problems, and violence. Along the way, Hayes narrates the fascinating evolution of Nickelodeon's bilingual preschool gamble, "Ni Hao, Kai-lan," from an art student's Internet doodles to its final product: an educationally fortified, "Dora"-inflected, test audience-approved television show. At the show's debut, jittery experts hold their breath as the tweaked and researched "Kai-lan" faces Mr. Potato Head in the battle for a three-year-old's attention. "Anytime Playdate" reveals the marketing science of capturing a toddler's attention, examining whether Baby Einstein and its ilk will make babies smarter, or if, conversely, television makes babies passive and uncritical, their imaginations colonized by marketing schemes before they even speak. It tells us why the raucous "Dora th, 58173011, Business, Karriere & Geld, 54529011, Arbeitssuche & Karriere, 58174011, Biographien & Geschichte, 58227011, Finanzwesen, 356085011, Frauen & Wirtschaft, 356080011, Fähigkeiten, 58190011, Geschäftsleben, 58266011, Immobilien, 58235011, Industriezweige & Berufe, 58285011, International, 58289011, Investieren, 58354011, Kleinunternehmen & Unternehmertum, 58298011, Management & Führung, 58316011, Marketing & Verkauf, 58348011, Nachschlagewerke, 356079011, Organisationales Verhalten, 58332011, Persönliche Finanzen, 356084011, Populäre Wirtschaftswissenschaften, 58202011, Wirtschaftswissenschaften, 54071011, Genres, 52044011, Fremdsprachige Bücher, 64600011, Fernsehen, 56818011, Biografien, 64602011, Führer & Rezensionen, 64603011, Geschichte & Kritik, 1321811031, Nachschlagewerke, 1321810031, Regie & Produktion, 64606011, Serien, 64605011, Verfassen von Drehbüchern, 64226011, Unterhaltung & Kultur, 54071011, Genres, 52044011, Fremdsprachige Bücher, 64621011, Kinderpsychologie, 64618011, Psychologie & Beratung, 64617011, Gesundheit, Geist & Körper, 54071011, Genres, 52044011, Fremdsprachige Bücher, 54094011, Elternschaft, 1322763031, Alleinerziehende Eltern, 54095011, Babies & Kleinkinder, 54104011, Emotionen & Gefühle, 1322761031, Gesundheit & Ernährung, 54102011, Kinderbetreuung, 54108011, Schulkinder, 1322762031, Sitten & Verantwortung, 54109011, Teenager, 54072011, Eltern & Familie, 54071011, Genres, 52044011, Fremdsprachige Bücher

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Anytime Playdate: Inside the Preschool Entertainment Boom, or, How Television Became My Baby's Best Friend - Dade Hayes
Livre non disponible
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Dade Hayes:
Anytime Playdate: Inside the Preschool Entertainment Boom, or, How Television Became My Baby's Best Friend - livre d'occasion

ISBN: 1416546839

ID: 4923654

In this eye-opening book, the first to investigate the explosion of the multibillion-dollar preschool entertainment business and its effects on families, Dade Hayes -- an entertainment expert, author, and concerned father -- lifts the veil on the closely guarded process of marketing to the ultra-young and their parents. Like many parents, Dade Hayes grabbed "me time" by plopping his daughter in front of the TV, relaxing while Margot delighted in the sights and sounds of Barney and the Teletubbies. But when Margot got hooked, screaming whenever the TV was turned off, Hayes set out to explore the vast universe of this industry in which preschoolers devour $21 billion worth of entertainment. Going behind the scenes to talk with executives, writers, and marketers who see the value of educational TV, Hayes finds compelling research that watching TV may raise IQs and increase vocabularies. On the other side, he brings in the voices of pediatricians and child psychologists who warn against "babysitter TV" and ask whether "TV trance" is healthy -- in spite of the relaxation that the lull affords exhausted parents -- as recent studies link early television viewing with obesity, attention and cognitive problems, and violence. Along the way, Hayes narrates the fascinating evolution of Nickelodeon's bilingual preschool gamble, Ni Hao, Kai-lan, from an art student's Internet doodles to its final product: an educationally fortified, Dora-inflecte business and investing,child psychology,children's books,health fitness and dieting,history and criticism,humor and entertainment,psychology and counseling,shows,television Television, Atria Books

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Anytime Playdate: Inside the Preschool Entertainment Boom, Or, How Television Became My Baby's Best Friend - Dade Hayes
Livre non disponible
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Dade Hayes:
Anytime Playdate: Inside the Preschool Entertainment Boom, Or, How Television Became My Baby's Best Friend - edition reliée, livre de poche

ISBN: 9781416546832

ID: 9781416546832

Anytime Playdate: Inside the Preschool Entertainment Boom, Or, How Television Became My Baby's Best Friend Anytime-Playdate~~Dade-Hayes Family/Child Care>Fam Rel-Parenting>Fam Rel-Parenting Hardcover, Free Press

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Anytime Playdate - Dade Hayes
Livre non disponible
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Dade Hayes:
Anytime Playdate - edition reliée, livre de poche

ISBN: 9781416546832

Hardback, [PU: Free Press], The author of "Open Wide" takes a startling look at the explosion of the multi-billion-dollar preschool entertainment business and its effects on a new generation of children., Advice On Parenting

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Détails sur le livre
Anytime Playdate: Inside the Preschool Entertainment Boom, Or, How Television Became My Baby's Best Friend
Auteur:

Hayes, Dade

Titre:

Anytime Playdate: Inside the Preschool Entertainment Boom, Or, How Television Became My Baby's Best Friend

ISBN:

Informations détaillées sur le livre - Anytime Playdate: Inside the Preschool Entertainment Boom, Or, How Television Became My Baby's Best Friend


EAN (ISBN-13): 9781416546832
ISBN (ISBN-10): 1416546839
Version reliée
Date de parution: 2008
Editeur: FREE PR
239 Pages
Poids: 0,413 kg
Langue: eng/Englisch

Livre dans la base de données depuis 24.11.2009 09:17:14
Livre trouvé récemment le 06.07.2016 03:30:30
ISBN/EAN: 1416546839

ISBN - Autres types d'écriture:
1-4165-4683-9, 978-1-4165-4683-2


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