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Tourism SMEs, Service Quality and Destination Competitiveness - Jones, Eleri / Haven-Tang, Claire
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Jones, Eleri / Haven-Tang, Claire:
Tourism SMEs, Service Quality and Destination Competitiveness - livre d'occasion

ISBN: 9780851990118

ID: 3747686

The tourism and hospitality industry in most destinations is dominated by small and medium-sized enterprises (SMEs), including small hotels, guesthouses, cafes and restaurants. While a destination may be seen by potential customers as a coordinated set of "places to say and things to do," therein lies a dilemma -- destinations may be much less coordinated than desirable, which may strongly influence a customers's image of a destination. The heterogeneity of tourism SME business motivation poses enormous challenges to developing a coherent destination, enhancing destination service quality and standards and sustaining destination competitiveness. This book is based on an edited collection of papers drawn from academic and practitioner research presented at a tourism research conference held in Cardiff. These papers explore SMEs in Australia, Austria, Canada, Central Florida, Czech Republic, Denmark, England, France, Germany, Greece, Hong Kong, Ireland, Kenya, Libya, New Zealand, Scotland, Spain, Switzerland and Wales. This book will be of significant interest to researchers in tourism and hospitality and industry practitioners. Tourism SMEs, Service Quality and Destination Competitiveness Jones, Eleri / Haven-Tang, Claire, CABI Publishing

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Tourism SME's, Service Quality and Destination Competitiveness - Haven, E. Jones and C.
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Haven, E. Jones and C.:
Tourism SME's, Service Quality and Destination Competitiveness - nouveau livre

ISBN: 9780851990118

ID: 289457

This book focuses in on the dominant role of SMEs (small and medium-sized enterprises) in the tourism and hospitality industry. It explores their impact on consumer perceptions of a destination, drawing on examples of small hotels, guesthouses, cafes and restaurants. Travel Travel eBook, CABI

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Tourism SMES, Service Quality and Destination Competitiveness - Eleri Jones
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Eleri Jones:
Tourism SMES, Service Quality and Destination Competitiveness - edition reliée, livre de poche

ISBN: 9780851990118

ID: 9780851990118

Tourism SMES, Service Quality and Destination Competitiveness Tourism-SMEs-Service-Quality-and-Destination-Competitiveness~~Eleri-Jones Business>Business Profiles>Busn Profiles Hardcover, CAB International North America

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Tourism SMES Service Quality and Destination Competitiveness - C. Haven E. Jones
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C. Haven E. Jones:
Tourism SMES Service Quality and Destination Competitiveness - nouveau livre

ISBN: 9780851990118

ID: 9780851990118

Tourism SMES Service Quality and Destination Competitiveness Author :C. Haven E. Jones 9780851990118 0851990118

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Tourism SMES, Service Quality and Destination Competitiveness - E. Jones; C. Haven
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E. Jones; C. Haven:
Tourism SMES, Service Quality and Destination Competitiveness - edition reliée, livre de poche

2005, ISBN: 9780851990118

ID: 6365795

Hardcover, Buch, [PU: CABI Publishing]

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Détails sur le livre
Tourism SMEs, Service Quality and Destination Competitiveness
Auteur:

JONES E ET.AL

Titre:

Tourism SMEs, Service Quality and Destination Competitiveness

ISBN:

This book focuses in on the dominant role of SMEs (small and medium-sized enterprises) in the tourism and hospitality industry. It explores their impact on consumer perceptions of a destination, drawing on examples of small hotels, guesthouses, cafes and restaurants. It also highlights the challenges faced by SMEs to promote destination business growth - with discussion of competitiveness, quality and standards. With its entity-relationship model of a destination, this edited collection of international papers fully explores the dynamics SMEs. Case studies from around the world also puts SMEs research into a global context.

Informations détaillées sur le livre - Tourism SMEs, Service Quality and Destination Competitiveness


EAN (ISBN-13): 9780851990118
ISBN (ISBN-10): 0851990118
Version reliée
Date de parution: 2005
Editeur: CAB INTL
366 Pages
Poids: 1,016 kg
Langue: eng/Englisch

Livre dans la base de données depuis 24.10.2007 23:38:52
Livre trouvé récemment le 25.01.2017 18:13:35
ISBN/EAN: 0851990118

ISBN - Autres types d'écriture:
0-85199-011-8, 978-0-85199-011-8


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