This groundbreaking book provides an essential set of readings and case studies that facilitates a much-needed fundamental rethinking about drivers of successful as well as unsuccessful f… Plus…
This groundbreaking book provides an essential set of readings and case studies that facilitates a much-needed fundamental rethinking about drivers of successful as well as unsuccessful firm conduct in Emerging markets, and about the role of sophisticated but (usually) poorly-serving Western theories and ideas regarding competition and competitive traps and successes. Although this book is intended primarily for Emerging markets courses, it can also be used for various other courses in international management or international strategy. It explores a range of themes, including: the strategic and operational challenges companies face while competing in these relatively new (and, therefore, generally unfamiliar) markets the imperative to generate creative solutions in response to idiosyncratic challenges posed by Emerging markets. Competing in Emerging Markets emphasizes both the unique challenges facing corporate managers who operate (or intend to operate) in Emerging markets, and the ways in which managers can efficiently and effectively respond to these competitive challenges. As one of the first comprehensive texts on this subject, Competing in Emerging Markets is certain to become a standard in the field. The case studies included in this book all have detailed teaching notes which are available to instructors who adopt the book for their courses. For these and other resources, log on to the book's companion website at: www.routledge.com/textbooks/9780415399500 New Textbooks>Hardcover>Business>Business & Economics>Economics, Taylor & Francis Core >2 >T<
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This groundbreaking book provides an essential set of readings and case studies that facilitates a much-needed fundamental rethinking about drivers of successful as well as unsuccessful f… Plus…
This groundbreaking book provides an essential set of readings and case studies that facilitates a much-needed fundamental rethinking about drivers of successful as well as unsuccessful firm conduct in Emerging markets, and about the role of sophisticated but (usually) poorly-serving Western theories and ideas regarding competition and competitive traps and successes.Although this book is intended primarily for Emerging markets courses, it can also be used for various other courses in international management or international strategy. It explores a range of themes, including:the strategic and operational challenges companies face while competing in these relatively new (and, therefore, generally unfamiliar) marketsthe imperative to generate creative solutions in response to idiosyncratic challenges posed by Emerging markets.Competing in Emerging Marketsemphasizes both the unique challenges facing corporate managers who operate (or intend to operate) in Emerging markets, and the ways in which managers can efficiently and effectively respond to these competitive challenges. As one of the first comprehensive texts on this subject,Competing in Emerging Marketsis certain to become a standard in the field.The case studies included in this book all have detailed teaching notes which are available to instructors who adopt the book for their courses. For these and other resources, log on to the book''s companion website at: www.routledge.com/textbooks/9780415399500 Books List_Books, [PU: Routledge]<
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Competing in Emerging Markets: Cases and Readings Competing-in-Emerging-Markets~~Hemant-Merchant Business>Economics & Finance>Economics & Finance Hardcover, Taylor & Francis
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This groundbreaking book provides an essential set of readings and case studies that facilitates a much-needed fundamental rethinking about drivers of successful as well as unsuccessful f… Plus…
This groundbreaking book provides an essential set of readings and case studies that facilitates a much-needed fundamental rethinking about drivers of successful as well as unsuccessful firm conduct in Emerging markets, and about the role of sophisticated but (usually) poorly-serving Western theories and ideas regarding competition and competitive traps and successes. Although this book is intended primarily for Emerging markets courses, it can also be used for various other courses in international management or international strategy. It explores a range of themes, including: the strategic and operational challenges companies face while competing in these relatively new (and, therefore, generally unfamiliar) markets the imperative to generate creative solutions in response to idiosyncratic challenges posed by Emerging markets. Competing in Emerging Markets emphasizes both the unique challenges facing corporate managers who operate (or intend to operate) in Emerging markets, and the ways in which managers can efficiently and effectively respond to these competitive challenges. As one of the first comprehensive texts on this subject, Competing in Emerging Markets is certain to become a standard in the field. The case studies included in this book all have detailed teaching notes which are available to instructors who adopt the book for their courses. For these and other resources, log on to the book's companion website at: www.routledge.com/textbooks/9780415399500 New Textbooks>Hardcover>Business>Business & Economics>Economics, Taylor & Francis Core >2 >T<
new in stock. Frais d'envoizzgl. Versandkosten., Livraison non-comprise
This groundbreaking book provides an essential set of readings and case studies that facilitates a much-needed fundamental rethinking about drivers of successful as well as unsuccessful f… Plus…
This groundbreaking book provides an essential set of readings and case studies that facilitates a much-needed fundamental rethinking about drivers of successful as well as unsuccessful firm conduct in Emerging markets, and about the role of sophisticated but (usually) poorly-serving Western theories and ideas regarding competition and competitive traps and successes.Although this book is intended primarily for Emerging markets courses, it can also be used for various other courses in international management or international strategy. It explores a range of themes, including:the strategic and operational challenges companies face while competing in these relatively new (and, therefore, generally unfamiliar) marketsthe imperative to generate creative solutions in response to idiosyncratic challenges posed by Emerging markets.Competing in Emerging Marketsemphasizes both the unique challenges facing corporate managers who operate (or intend to operate) in Emerging markets, and the ways in which managers can efficiently and effectively respond to these competitive challenges. As one of the first comprehensive texts on this subject,Competing in Emerging Marketsis certain to become a standard in the field.The case studies included in this book all have detailed teaching notes which are available to instructors who adopt the book for their courses. For these and other resources, log on to the book''s companion website at: www.routledge.com/textbooks/9780415399500 Books List_Books, [PU: Routledge]<
new in stock. Frais d'envoizzgl. Versandkosten., Livraison non-comprise
Competing in Emerging Markets: Cases and Readings Competing-in-Emerging-Markets~~Hemant-Merchant Business>Economics & Finance>Economics & Finance Hardcover, Taylor & Francis
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Provides a set of readings and case studies that facilitate a fundamental rethinking about drivers of successful as well as unsuccessful firm conduct in emerging markets. This book emphasizes the challenges facing corporate managers who operate in emerging markets, and the ways in which managers can respond to these competitive challenges.
Informations détaillées sur le livre - Competing in Emerging Markets: Cases and Readings Hemant Merchant Editor
EAN (ISBN-13): 9780415399494 ISBN (ISBN-10): 0415399491 Version reliée Date de parution: 2007 Editeur: Taylor & Francis Core >2 >T 280 Pages Poids: 0,667 kg Langue: eng/Englisch
Livre dans la base de données depuis 2008-08-07T17:20:24+02:00 (Paris) Page de détail modifiée en dernier sur 2024-03-12T11:30:47+01:00 (Paris) ISBN/EAN: 0415399491
ISBN - Autres types d'écriture: 0-415-39949-1, 978-0-415-39949-4 Autres types d'écriture et termes associés: Auteur du livre: heman, nilofer merchant, rethinking strategy Titre du livre: emerging markets
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