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The CEO behind Rakuten and Kobo reveals how his unique approach to empowerment and collaboration defy conventional wisdom, and are the future of growth and globalization strategy. If Web 2.0 described the shift from static to interactive life on the Web, then 3.0 is the next sea change driven by personalization, intelligent search, and user behavior. And that evolution has huge implications for everything we see, buy and do online. Rejecting the zero-sum, vending-machine model of ecommerce practiced by other leading internet retailers, who view the Internet purely as a facilitator of speed and profit, Hiroshi Mikitani argues for an alternate model that benefits merchants, consumers, and communities alike by empowering players at every step in the process. He envisions retail "ecosystems," where small and mid-sized brick-and-mortar businesses around the world partner with online marketplaces to maximize their customer bases and service capabilities, and he shows why emphasizing collaboration over competition, customization over top-down control, and long-term growth over short-term revenue is by far the best use of the Internet's power, and will define the 3.0 era. Rakuten has already pioneered this new model, and Marketplace 3.0 offers colorful examples of its success in Japan and around the world. Mikitani reveals how the company enforces a global mindset (including the requirement that all its employees speak English, even in Tokyo); how it incorporates new acquisitions rather than seeking to completely remake or sell them for a quick profit; and how it competes with other retailers on speed and quality, without sacrificing the public good. Marketplace 3.0 is an exciting new vision for global commerce, from a company that's challenging all the accepted wisdom. 9780130933546, PEARSON EDUCATION
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2003, ISBN: 0130933546, Lieferbar binnen 4-6 Wochen Frais d'envoiVersandkostenfrei innerhalb der BRD
Internationaler Buchtitel. In englischer Sprache. Verlag: Prentice Hall, 352 Seiten, [GR: 27840 - TB/Betriebswirtschaft], [SW: - Textbooks], Kartoniert/Broschiert, Klappentext: Combining theory and practical knowledge of finance, this comprehensive yet accessible First Edition provides readers with a book that is grounded in <<real>>business. Focusing on financial issues in local businesses and small- to medium-sized companies rather than Fortune 500 corporations, this book delivers a user-friendly introduction to the world of finance that answers the many basic <<what>>and <<why>>questions, furnishing readers with a solid understanding of this intricate area of business that they can apply in the working world. For professionals with a career or interest in finance, small business ownership, corporate training, and management. Combining theory and practical knowledge of finance, this comprehensive yet accessible First Edition provides readers with a book that is grounded in <<real>>business. Focusing on financial issues in local businesses and small- to medium-sized companies rather than Fortune 500 corporations, this book delivers a user-friendly introduction to the world of finance that answers the many basic <<what>>and <<why>>questions, furnishing readers with a solid understanding of this intricate area of business that they can apply in the working world. For professionals with a career or interest in finance, small business ownership, corporate training, and management.
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[EAN: 9780130933546], Tweedehands, goed, [SC: 31.29], [PU: Prentice Hall], Business & Economics|Economics|General, Business & Economics|Finance, Business & Economics|Investments & Securities, Business & Economics|Money & Monetary Policy, A copy that has been read, but remains in clean condition. All pages are intact, and the cover is intact (including dust cover, if applicable). The spine may show signs of wear. Pages can include limited notes and highlighting, and the copy can include "From the library of" labels or limited small stickers. Book may have a remainder mark or be a price cutter. HIGHLIGHTING IN MULTIPLE COLORS.
Idaho Youth Ranch Books, Boise, ID, U.S.A.  [Beoordeling: 4 (van 5)]
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Understanding Finance: Money, Capital, and Investments
Informations détaillées sur le livre - Understanding Finance: Money, Capital, and Investments
EAN (ISBN-13): 9780130933546
ISBN (ISBN-10): 0130933546
Livre de poche
Date de parution: 2003
Editeur: Prentice Hall
Livre dans la base de données depuis 28.04.2008 15:03:47
Livre trouvé récemment le 12.08.2016 02:24:57
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