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Passerini, Katia:

Information Technology for Small Business / Managing the Digital Enterprise / Katia Passerini (u. a.) / Buch / HC gerader Rücken kaschiert / xx / Englisch / 2012 / Springer US / EAN 9781461430391 - edition reliée, livre de poche

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Information Technology for Small Business: Managing the Digital Enterprise

Information Technology for Small Business: Managing the Digital Enterprise provides an overview of how small and medium business enterprises (SMEs) can use flexibility, agility, and anticipation strategies to better utilize information technology and knowledge management. Because small and medium businesses tend to be late technology adopters, they could miss versatile and strategic workforce advantages that enable them to achieve higher efficiency and effectiveness through technology.

This book shows these SMEs new technology trends that can transform the nature of their operations both in an evolutionary business path and through revolutionary opportunities. Information Technology for Small Business: Managing the Digital Enterprise applied correctly to small and medium business can be used as a strategic tool to reach growth and profit goals for the SMEs competing in a very dynamic and global marketplace. Examples include: identifying ways that IT can be used to develop strong relationships with customers and suppliers, and how to select the best technologies for business needs.

Information Technology for Small Business: Managing the Digital Enterprise targets SME owners, educators, and practitioners working in the related fields of management, IT, IS, and CS-related disciplines. Advanced-level students and policy makers focusing on SMEs will also find this book valuable in terms of main concepts for discussion.

Informations détaillées sur le livre - Information Technology for Small Business: Managing the Digital Enterprise


EAN (ISBN-13): 9781461430391
ISBN (ISBN-10): 1461430399
Version reliée
Date de parution: 2012
Editeur: Springer
120 Pages
Poids: 0,391 kg
Langue: Englisch

Livre dans la base de données depuis 2007-08-02T14:56:02+02:00 (Paris)
Page de détail modifiée en dernier sur 2024-02-15T12:29:05+01:00 (Paris)
ISBN/EAN: 9781461430391

ISBN - Autres types d'écriture:
1-4614-3039-9, 978-1-4614-3039-1
Autres types d'écriture et termes associés:
Auteur du livre: passerini, pass, passe, patten
Titre du livre: technology business, new information technology, business small, managing business, enterprise information


Données de l'éditeur

Auteur: Katia Passerini; Ayman El Tarabishy; Karen Patten
Titre: Information Technology for Small Business - Managing the Digital Enterprise
Editeur: Springer; Springer US
120 Pages
Date de parution: 2012-05-03
New York; NY; US
Imprimé / Fabriqué en
Langue: Anglais
128,39 € (DE)
131,99 € (AT)
142,00 CHF (CH)
POD
XX, 120 p.

BB; Hardcover, Softcover / Wirtschaft/Management; Management: Innovation; Verstehen; Atoms versus Bits; Cloud Computing strategies; Customer Reach versus Richness; IT operations for small businesses; IT portfolio management; IT-business alignment, strategies, tactics; Knowledge management; Partner selection and management; wireless and mobile technologies; Innovation and Technology Management; Computer and Information Systems Applications; IT Operations; IT in Business; Angewandte Informatik; Wirtschaftsmathematik und -informatik, IT-Management; Unternehmensanwendungen; EA; BC

Information Technology for Small Business: Managing the Digital Enterprise provides an overview of how small and medium business enterprises (SMEs) can use flexibility, agility, and anticipation strategies to better utilize information technology and knowledge management. Because small and medium businesses tend to be late technology adopters, they could miss versatile and strategic workforce advantages that enable them to achieve higher efficiency and effectiveness through technology.

This book shows these SMEs new technology trends that can transform the nature of their operations both in an evolutionary business path and through revolutionary opportunities. Information Technology for Small Business: Managing the Digital Enterprise applied correctly to small and medium business can be used as a strategic tool to reach growth and profit goals for the SMEs competing in a very dynamic and global marketplace. Examples include: identifying ways that IT can be used to develop strong relationships with customers and suppliers, and how to select the best technologies for business needs.

Information Technology for Small Business: Managing the Digital Enterprise targets SME owners, educators, and practitioners working in the related fields of management, IT, IS, and CS-related disciplines. Advanced-level students and policy makers focusing on SMEs will also find this book valuable in terms of main concepts for discussion.

Introduction.- SMEs and Information Technologies in the Broadband Economy.- SME Opportunities with Broadband-Driven Information Technologies: Supporting SME Business Needs.- The Changing Nature of “Workspace” and “Workplace:” What It Means for SMEs.- Existing and Emerging Information Technologies for SMEs.- Selecting, Planning, and Deploying SME Broadband-based Information Services, Applications, and Technologies.- Managing & Maintaining SMEs Information Services and Applications.- Cases on SMEs Digital Innovations.- The IT Entrepreneur in SMEs.


Presents an integrative approach to IT issues and opportunities for small and medium enterprises Examines the marketplace from a digital perspective Focuses on recent technological advances that are most promising for small businesses both in growth and profit maximization Blends research findings, business cases, and practical applications with a keen focus making the text a practical tool for the small and medium business market Includes supplementary material: sn.pub/extras

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