. .
Français
France
Livres similaires
Autres livres qui pourraient ressembler au livre recherché:
Outils de recherche
s'inscrire

Connectez-vous avec Facebook:

S'inscrire
Mot de passe oublié?


Historique de recherche
Liste pense-bête
Liens vers eurolivre.fr

Partager ce livre sur…
Livre conseillé
Actualités
Conseils d'eurolivre.fr
Publicité
Annonce payée
FILTRE
- 0 Résultats
prix le plus bas: 5,21 €, prix le plus élevé: 31,99 €, prix moyen: 24,14 €
Why It Sells - Rowman & Littlefield
Livre non disponible
(*)
Rowman & Littlefield:

Why It Sells - nouveau livre

2007, ISBN: 9780742555457

ID: 17120208

Advertising plays a key role in defining contemporary culture worldwide, creating a variety of meanings in the minds of consumers. Intrigued by this process, Marcel Danesi-an entertaining and insightful tour guide-decodes the messages woven into the advertisements, commercials, brand names, and logos we see on a daily basis. Marketing-oriented messages are made, he notes, through techniques not Advertising plays a key role in defining contemporary culture worldwide, creating a variety of meanings in the minds of consumers. Intrigued by this process, Marcel Danesi-an entertaining and insightful tour guide-decodes the messages woven into the advertisements, commercials, brand names, and logos we see on a daily basis. Marketing-oriented messages are made, he notes, through techniques not unlike those used by artists, musicians, and other creative sources. Guiding readers through the basics of how to interpret ads, Danesi explores everything from product and package design to jingles, cyberadvertising, ad campaigns, global impacts, culture jamming, and advertising effects. Why It Sells will fascinate and inform all readers interested in how ads, marketing, and branding take hold in the consumer psyche. Books, Business, Finance and Law~~Business and Management~~Sales & Marketing, Why It Sells~~Book~~9780742555457~~Marcel Danesi, , Why It Sells, Marcel Danesi, 9780742555457, Rowman & Littlefield, 09/21/2007, , , , Rowman & Littlefield

Nouveaux livres Hive.co.uk
MPN: , SKU 17120208 Frais d'envoizzgl. Versandkosten, Livraison non-comprise
Details...
(*) Livre non disponible signifie que le livre est actuellement pas disponible à l'une des plates-formes associées nous recherche.
Why It Sells: Decoding the Meanings of Brand Names, Logos, Ads, and Other Marketing and Advertising Ploys - Marcel Danesi
Livre non disponible
(*)

Marcel Danesi:

Why It Sells: Decoding the Meanings of Brand Names, Logos, Ads, and Other Marketing and Advertising Ploys - nouveau livre

ISBN: 9780742555457

ID: 978074255545

Advertising plays a key role in defining contemporary culture worldwide, creating a variety of meanings in the minds of consumers. Intrigued by this process, Marcel Danesi-an entertaining and insightful tour guide-decodes the messages woven into the advertisements, commercials, brand names, and logos we see on a daily basis. Marketing-oriented messages are made, he notes, through techniques not unlike those used by artists, musicians, and other creative sources. Guiding readers through the basics of how to interpret ads, Danesi explores everything from product and package design to jingles, cyberadvertising, ad campaigns, global impacts, culture jamming, and advertising effects. Why It Sells will fascinate and inform all readers interested in how ads, marketing, and branding take hold in the consumer psyche. Marcel Danesi, Books, Business and Finance, Marketing and Sales, Advertising and Promotion, Why It Sells: Decoding the Meanings of Brand Names, Logos, Ads, and Other Marketing and Advertising Ploys Books>Business and Finance>Marketing and Sales>Advertising and Promotion, Rowman & Littlefield Publishers

Nouveaux livres Indigo.ca
new Free shipping on orders above $25 Frais d'envoizzgl. Versandkosten, Livraison non-comprise
Details...
(*) Livre non disponible signifie que le livre est actuellement pas disponible à l'une des plates-formes associées nous recherche.
Why It Sells: Decoding the Meanings of Brand Names, Logos, Ads, and Other Marketing and Advertising Ploys - Marcel Danesi
Livre non disponible
(*)
Marcel Danesi:
Why It Sells: Decoding the Meanings of Brand Names, Logos, Ads, and Other Marketing and Advertising Ploys - livre d'occasion

ISBN: 0742555453

ID: 6937857

Advertising plays a key role in defining contemporary culture worldwide, creating a variety of meanings in the minds of consumers. Intrigued by this process, Marcel Danesi?an entertaining and insightful tour guide?decodes the messages woven into the advertisements, commercials, brand names, and logos we see on a daily basis. Marketing-oriented messages are made, he notes, through techniques not unlike those used by artists, musicians, and other creative sources. Guiding readers through the basics of how to interpret ads, Danesi explores everything from product and package design to jingles, cyberadvertising, ad campaigns, global impacts, culture jamming, and advertising effects. Why It Sells will fascinate and inform all readers interested in how ads, marketing, and branding take hold in the consumer psyche. accounting,accounting and finance,advertising,business and finance,business and investing,consumer behavior,education and reference,marketing,marketing and sales,research Marketing & Sales, Rowman & Littlefield Publishers

livre d'occasion Thriftbooks.com
used Frais d'envoi EUR 0.00
Details...
(*) Livre non disponible signifie que le livre est actuellement pas disponible à l'une des plates-formes associées nous recherche.
Why it Sells - Marcel Danesi
Livre non disponible
(*)
Marcel Danesi:
Why it Sells - nouveau livre

ISBN: 9780742555457

ID: 662620429

Marcel Danesi is an entertaining and insightful tour guide to decoding the messages woven into the advertisements, commercials, brand names, and logos we see on a daily basis. Guiding readers through the basics of how to interpret ads, Danesi explores everything from product and package design to jingles, cyberadvertising, ad campaigns, global impacts, culture jamming, and advertising effects. Why It Sells will fascinate and inform all readers interested in how ads, marketing, and branding take hold in the consumer psyche. Decoding the Meanings of Brand Names, Logos, Ads, and Other Marketing and Advertising Ploys Buch (fremdspr.) Bücher>Fremdsprachige Bücher>Englische Bücher, Rowman & Littlefield

Nouveaux livres Thalia.at
No. 14650881 Frais d'envoiCH (EUR 3.50)
Details...
(*) Livre non disponible signifie que le livre est actuellement pas disponible à l'une des plates-formes associées nous recherche.
Why it Sells - Marcel Danesi
Livre non disponible
(*)
Marcel Danesi:
Why it Sells - Livres de poche

2007, ISBN: 9780742555457

ID: 8031903

Softcover, Buch, [PU: Rowman & Littlefield Publishers]

Nouveaux livres Lehmanns.de
Frais d'envoiVersand in 10-15 Tagen, , Versandkostenfrei innerhalb der BRD (EUR 0.00)
Details...
(*) Livre non disponible signifie que le livre est actuellement pas disponible à l'une des plates-formes associées nous recherche.

< Retour aux résultats de recherche...
Détails sur le livre
Why It Sells: Decoding the Meanings of Brand Names, Logos, Ads, and Other Marketing and Advertising Ploys
Auteur:

Danesi, Marcel, PH. D.

Titre:

Why It Sells: Decoding the Meanings of Brand Names, Logos, Ads, and Other Marketing and Advertising Ploys

ISBN:

0742555453

Marcel Danesi is an entertaining and insightful tour guide to decoding the messages woven into the advertisements, commercials, brand names, and logos we see on a daily basis. Guiding readers through the basics of how to interpret ads, Danesi explores everything from product and package design to jingles, cyberadvertising, ad campaigns, global impacts, culture jamming, and advertising effects. Why It Sells will fascinate and inform all readers interested in how ads, marketing, and branding take hold in the consumer psyche.

Informations détaillées sur le livre - Why It Sells: Decoding the Meanings of Brand Names, Logos, Ads, and Other Marketing and Advertising Ploys


EAN (ISBN-13): 9780742555457
ISBN (ISBN-10): 0742555453
Livre de poche
Date de parution: 2007
Editeur: ROWMAN & LITTLEFIELD
211 Pages
Poids: 0,399 kg
Langue: eng/Englisch

Livre dans la base de données depuis 03.06.2007 14:56:14
Livre trouvé récemment le 09.11.2016 08:18:17
ISBN/EAN: 0742555453

ISBN - Autres types d'écriture:
0-7425-5545-3, 978-0-7425-5545-7

< Retour aux résultats de recherche...
< pour archiver...
Adjacent Livres